Ayodeji Ibrahim Balogun (born 16 July 1990), known professionally as Wizkid (sometimes stylized as WizKid), Wizzy, Big Wiz, or Starboy, is a Nigerian singer and songwriter. One of Africa’s biggest artists, Wizkid is the most decorated Nigerian artist ever (the most decorated African artist internationally), and one of the most revolutionary Afro-pop artists of the modern era.
He began recording music at the age of 11 and managed to release a collaborative album with the Glorious Five, a group he and a couple of his church friends formed. Wizkid signed a record deal with Empire Mates Entertainment (E.M.E) in 2009.
In 2012, Wizkid signed a one-year endorsement deal with Pepsi reportedly worth $350,000 in the U.S He traveled to Beirut, Lebanon, with Tiwa Savage for a Pepsi commercial shoot. On 28 May 2013, Premium Times reported that Wizkid had signed a one-year deal with MTN Nigeria. The newspaper also reported that Wizkid’s Pepsi contract was renewed for two more years. In November 2013, Wizkid signed an endorsement deal with Guinness for the Guinness World of More concert, held at the Eko Convention Centre of the Eko Hotel and Suites on Victoria Island, Lagos. In June 2015, Pulse Nigeria reported that Wizkid had ditched MTN and signed a ₦128 million deal with GLO.
Wizkid’s net worth is estimated to be $25 Million, according to the list of South Celebrities and Net Worth in 2021.